Webinar: Is Your Message Right for Right Now?

04/29/2020 03:00 PM - 04:00 PM PT

Admission

  • $20.00

Location

CA

Description

Communicating effectively with your donors is challenging in the best of times—if your organization's brand wasn’t clear before Coronavirus, there’s a good chance you’ll struggle to communicate with supporters in a way that assures them of your unquestionable value today. In this presentation, Mission Minded’s Founding Partners Jennie Winton and Zach Hochstadt — leading experts in nonprofit branding, messaging and fundraising — teach the steps you can take right now to hone in on the messages that will cement your value proposition  and how to leverage it in this time of uncertainty.

 

    

                                                                                                


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Jenny Winton, Co-founder of Mission Minded
Jennie Winton co-founded Mission Minded in 2002 and has created hundreds of powerful brands for nonprofits nationwide ever since. Jennie's passion is helping nonprofit leaders clarify how they talk about their work, leading to greater organizational vitality and stability, revenues, and expanded ability to deliver on the mission. A former adjunct professor in the Graduate School of Business and Professional Studies at the University of San Francisco, and Marin County CASA volunteer, she is currently a member of Development Executives Roundtable, Association of Fundraising Professionals, and Annual Fund and Admissions Committees at Marin Country Day School. Prior to founding Mission Minded, she was Chief Marketing Officer for the American Red Cross Bay Area chapter.

 

Zach Hochstadt, Co-founder of Mission Minded

Zach Hochstadt co-founded Mission Minded in 2002 to provide nonprofits with the highest level of brand, strategy, design, and digital services. Today, the award-winning agency serves some of the nation’s most respected organizations in a broad range of sectors.  Zach has particular expertise in brand strategy, messaging, and naming. He lectures frequently, as well as leading projects on behalf of clients like Colorado Health Foundation, Khan Academy, and Children’s Museum of Denver.  Prior to founding Mission Minded, Zach worked in several boutique agencies before joining the American Red Cross. Appointed by Mayor Hancock in 2014, Zach serves as the board chair for Denver Preschool Program. He also founded the Bay Area Disc Association.

 

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Registration for this event is required.  Registration is $10 for DER members and $20 for non-DER members.

(NOTE: To receive the discounted members' rate, you must sign in to your account before registering.)

 

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Venue: This will be a virtual Zoom meeting.  Zoom details will be sent to each registrant's email address from administrator@dersf.org on Monday, April 27th in the evening after registration closes. You will also receive a reminder email one hour prior to the Zoom webinar.  Please be sure to check your SPAM or Junk folder for the Zoom information or contact administrator@dersf.org on Tuesday, April 28th if you have NOT received an email with your event information.

 

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Cancellation Policy: If you contact us to cancel your registration before the deadline (4/27 at 12pm), you may receive credit towards a future event. If you cancel your registration after the deadline, the payment will be considered a tax-deductible donation to DER.  Thank you for your support!